It’s high time that I profile my talented friends Renee and Paul of Love One :: World Zero and Re Loved Boutique. About 4 years ago Renee and I started commenting on each other’s blogs. Since then our friendship has blossomed into sending each other Christmas cards, surprise packages, phone calls, and hopes of actually meeting some day. Profiling Renee and Paul and their huge talent on Stitchify will introduce you to some very cool people selling some very cool swag; and as a bonus, it gives me an excuse to pick their brains! Enjoy!

When did you start crafting?
I (Renee) was mostly interested in fine art and photography during high school. I was also crazy about music and owned 3 guitars by the age of 13. I spent most of my teen years painting, drawing, silk screening, making ceramics, taking photographs and doing metal work. It wasn’t until I was employed full-time, totally broke and had made a nest with 100FACE (A.K.A. PAUL BURKE) that I began “crafting”. I started knitting, sewing, quilting, photographing and making jewelry again because of his encouragement. As far as 100FACE being a crafter… Nah.. He is a maker of great things, such as music, art (in a billion different forms), photography, and he is also an amazing writer. I remember back in the day drooling over his stickers and watching him spray paint designs on t-shirts that he sold on tour with his band The End. Rochester punk scene at it’s best circa 1997-2001. They released two 7″ and 2 (killer) demo cassettes released on 100FACE’s independent record label JIM WANTS TO GET OUT OF THE CAR AND WALK HOME RECORDS, founded in 1997.

What were the first crafts that you made?
(Renee) Pillows, origami, painted boxes, purses, magnets, silk screened punk patches, quilts, plush animals, jewelry and cut up t-shirts… what a combo!
(100FACE) cassette art, stickers, t-shirts, making/augmented clothing, painting/drawing/collage, photography, found object/recycled art, digital, handmade books/zines mostly in the vein of surrealist and abstract forms.

What was the progression into other crafts and the story behind your discovery of the different crafts?
(Renee) I remember seeing things that I couldn’t afford, whether it was clothing, accessories or home decor stuff. It made me kinda bummed and then a light would go off in my head… DUH! You can make that! So if I saw a knitted hat I’d go out and buy a cheap ball of yarn and a cheap book and sit down and learn. I did that with everything that I became interested in, with the support of 100FACE saying, “You can do it!”
(100FACE)I was a really advanced artist (they tell me;) starting at the age of five and then I hit my head when I was 13 and flatlined for 2 minutes. When I came back I could no longer see the images. I could only see words. I started writing; started playing drums and skateboarding. Art came back in the form of a friend telling me to “Just start making art again” at a diner 13 years later. The art poured out of me; 100’s of pieces. I was couch-surfing and in a punk band and a hip hop outfit at the time so I had no place to work. I used mailing labels and paint markers because they fit into a bag. Sticking the mailing labels here and there, selling them for food, smoke and beer money, giving them as gifts, etc… Once Renee and I hooked up we had a place to make art and I went bigger and started working in a billion mediums. The music has always been there and I continuously write.

Tell us about all the different places we can find your art, music, tutorials, etcetera.
1. Etsy: Love One :: World Zero is our main shop where we sell all of our handmade items and art. We just recently opened another Etsy shop ReLoved Boutique where we sell vintage and retro awesomeness!
2. Sound of Tomorrow: Craft Korner is a snippet featuring Renee from L.O.W.Z. that gives simple tutorials that you can do at home!
3. We have several wholesale accounts for shops across the US and are always interested in creating more. We are also open to consignment depending on contract details. We encourage people to contact us if they are interested in our products.
4. We have participated in shows that integrated many different types of artists. 100FACE was a co-founder of 4 events under the name Synaesthesia here in Rochester with the exception of the fifth and final event, held in Toronto by 100FACE alone, with the aide of the Pin:ksox crew. He urged me to sell at these events. It did really well. Also, he single-handedly threw an event called Physic 1.0 which was the first in a series of events he plans and installs solo. Physic carried some of the concepts of Synaesthesia but focused more on the social and celebratory importance of dismantling the boundaries between the artist and spectator. Imagine.. it was awesome! I (Renee) along with selling the L.O.W.Z. merch, catered 2 of the events. It was a trying and awesome experience all at once!
5. We are also hoping to participate in craft fairs in the future, but no plans are set in stone as of yet.

What is your ultimate vision for LOWZ?
Live and be successful enough to not have to live by the clock or work for the man. While maintaining our integrity and staying connected to the community.

What crafty blogs/communities/forums do you love?
1. Stitchify: DUH!
2. Whipup
3. Craftster
4. Print and Pattern
5. Flickr

Where should visitors to Rochester visit?
1. Mt. Hope Cemetery, because it is so beautiful! Many photographers find this location to be great for photo shoots. It was founded in 1838 and is the United States’ first Victorian Cemetery. Susan B. Anthony and Frederick Douglass are among the many well known people buried there.
2. If you are a musician, Sound Source is by far the best place to go for all your musical needs, like buying, ordering, repairing vintage gear and even trades.
3. The House of Guitars, the messiest, largest record/instrument store in the whole wide world.
4. Java’s for a good cup of joe, the nice atmosphere and mix of culture. They also support the local artists.
5. The Artisan Works for an endless array of art by 100’s of artists including the works of Picasso, Ramon Santiago and yours truly, 100FACE.

Biggest lesson learned since starting up your business?
Confidence, patience, organization are all really important things for obvious reasons. Do what you love and love what you do… that is the most important!
Check out Renee’s awesome video tutorial on image transfers
To find out more about Renee and Paul’s lives/art/crafts/photography/everything, check out these links:
Love One :: World Zero, Re Loved Boutique, Flickr, MySpace, You Tube, Blog, and MySpace